Art
of Spam! Issue numb 2: "Art
Is Advertising: Ads R Us" is
Part 2 of The Adman's one man crusade for
and against art as nothing more than the mental
extension of every living being's natural
selfish desire to live, survive, thrive and
grow by increasing his mind share and market
share in the drive for more mental, physical
and material power.
Yes,
says The Adman.
Even the drive for greater spiritual power
is nothing more than this same desire to expand
our mind share / market share of the world...
and beyond..., but only by expanding into
that particular utopian world which we create
in our minds and the minds of others and really
want to live in... only that world which we
truly desire... only that type of world we
imagine exists... or imagine can exist...
and want... only that best -of-all-worlds
we dream up and yearn to live in.
Every
utopian dream is driven by the spiritual and
physical desire for power. With power comes
freedom. With power comes more control and
less chaos in our lives. This power, freedom,
control, is a primal passion. It is a primal
need. It is the power to realize one's wishes
and dreams.
Every
dream, every hope, is powered by mental and
material needs.
Every dream is a self-serving ad. The real
trick, however, is to make the ad so appealing
that others will buy it. That is, they will
buy your ad rather than create their own.
Plus... not only will they buy your ad, they
will think it's their own. They will make
it their own.
Yes.
"If you be in my dream, I'll be in yours,"
said one winning salesman to the other. This
mutual illusion, and sometimes mutually productive
illusion, is at the heart of every dream of
Unity. There's no need to be lonely or alone.
Sign here. Declared The
Adman.